I am AI-curious-and-operational without breaking trust, journeys, or performance.

Diagram of a circle with labeled radius and tangent points

My
Values

Smarter Targeting

Lower customer acquisition cost with insights and AI-powered precision.


Stronger Retention

Keep customers longer by embedding AI into key touchpoints.


Sustainable growth

Build trust early and scale it through every stage of the journey.


Growth shouldn’t be random.
It should be engineered.

I am a former journalist turned full-funnel marketing strategist with 15+ years of combined experience in branding, demand generation, mass market campaigns, retention, and growth across SaaS, fintech, cloud, and telecom.

I orchestrate seamless customer journeys that combine data-driven strategy, AI automation, and human-centered storytelling to convert prospects, accelerate onboarding, and build lasting customer relationships.